SaaS Growth Scenario Simulator

MRR in 24 months — customers follow the add-and-churn curve, MRR is customers × ARPA, and cash is margin minus fixed costs minus acquisition, every month, from the cash you have.

$19one-time · VAT included · no subscription

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✓Download page opens right after payment + links by e-mail. No account.

✓Excel 2016+ / Microsoft 365 · Google Sheets (upload to Drive)

✓Light + Dark · USD GBP EUR AUD CAD INR · PLN pricing — every edition in one download

✓Free updates forever · 14-day refund

Part of the Complete Collection — 119 workbooks, every edition, future releases, $99.

The ritual page

What the file tells you

Double acquisition, halve churn, raise prices, hire two, cut costs — every plan through the same add-and-churn curve with real cash underneath. MRR in 24 months is the headline; the lowest cash point and LTV:CAC are the verdicts that decide which lever you pull this quarter.

01 · verdictGrowth — MRR and customers at 12 and 24 months, and the ceiling churn sets

02 · verdictCash — the lowest cash point over the 24 months, and whether it goes negative

03 · verdictUnit economics — LTV:CAC and CAC payback in this plan

Sheets in the workbook

✓Analyzer · pick a plan: MRR in 24 months, three verdicts, three tasks

✓Scenarios · new customers, churn, ARPA, fixed costs — one line per plan

✓Projection · the picked plan month by month with cash

✓Settings · MRR, customers, churn, adds, CAC, margin, fixed costs, cash, runway

How it works

1Enter today's numbers — MRR, customers, churn, adds, CAC, margin, fixed costs, cash — once

2Add plans as lines — seven ship with the file: more adds, less churn, higher ARPA, a hire, a cut, worse churn

3Pick a plan on Analyzer — MRR in 24 months, GROWS / LEAKY / RUNS OUT, the cash low point, month by month

Who it is for

Founders of small SaaS products who model growth in their head and cash in their stomach.

Dark edition included

SaaS Growth Scenario Simulator — dark edition

Do I need Excel?

Excel 2016+ or Microsoft 365. Or upload the .xlsx to Google Drive — it opens in Sheets with formulas and charts intact.

Can I pay with BLIK?

Yes — BLIK, Przelewy24, any card, Apple Pay, Google Pay and PayPal. Prices in PLN, EUR, USD or GBP; the currency switch is at the top.

Invoice for my company?

Tick “I’m purchasing as a business” at checkout and enter your NIP / VAT ID. The invoice arrives with the download e-mail.

What if it isn’t for me?

14-day refund, no questions. One e-mail to [email protected].

Pairs well with

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